weBloc: Tokenized Advertising Alliance Protocol






  • Introduction

    Blockchain is a decentralized general ledger. It is a computer network that has an identical copy of the database and changes its status (records) to a common agreement based on pure mathematics. All this means that there is no need for any central server or any entity we trust (e.g. central bank, notaries, banks, Paypal, etc.). The blockchain is the technological basis for all cryptocurrencies, whether Bitcoin, Ethereum, Hyperledger, etc.

    An important part of the blockchain is the smart contracts, a piece of code that is stored in the blockchain network (in each participant's database). It basically defines the conditions to which all parties using the contract agreement. Therefore, if the required conditions are met, certain actions are executed. Because the smart contract is stored on all computers on the network, everyone must run it and get the same result. This way users can be sure that the result is correct.

                                

    Blockchain and Smart Contracts open many doors to new decentralized businesses and eliminates the need for expensive third parties. Many new companies are now working on this technology, and large companies are testing it in closed networks to collaborate directly with each other without the need for intermediaries.

    For that reason, there is a lot of projects that are starting to use this new technology. However, not all of them are worth it. We have to read well what each project is dedicated to, what is its whitepaper, its qualified advisors, etc. As I said, blockchain technology has gained popularity due to the hype about cryptocurrencies which has shaken many startups to launch their own cryptocurrencies even without convincing fundamentals. This trend has emerged because new entrants have been more agile in adopting emerging technologies compared to incumbents who are hampered by legacy systems. However, this competitiveness and this advantage enjoyed by the new players may be short-lived, as no economies of scale are taken into account.

    Moving to the topic, in the digital advertising market, many efforts are made to compensate the users' values in order to obtain feedback about the ads of the users. However, there are still problems in the digital advertising market from the various business structures that separate advertisers from users and create and support the ecosystem focused on the advertiser.

    For this reason, I want to introduce you weBloc (WEB) a blockchain-based Alliance Protocol to tokenize the conventional advertising ecosystem.


    Interview Presentation



    Definition

    As I said, weBloc (https://webloc.io/) is the advertising protocol that tokenizes and connects the conventional digital advertising ecosystem with the blockchain advertising ecosystem. weBloc Protocol has established an alliance with the ICON platform. Advertising protocols must be able to support a large number of transactions between advertisers and users, which requires speed and scalability, and is possible with ICON.



    Goals

    The main objective of weBloc is that the advertising ecosystem could be decentralized in the blockchain, advertisers could execute their ads at reasonable prices, while users can obtain direct economic values as a reward by evaluating their contribution to the values generated in a fair and transparent manner. To achieve this, weBloc has made a technical alliance with iCON, providing the advertising platform to Dapps in the iCON Main Network.



    Features

    FeatureBenefit
    Change the existing ecosystem by building the AllianceweBloc will establish a tokenized advertising ecosystem collaborating with our partners and relevant companies that we have.
    Creation of an advertising ecosystem based on the user's intentionBy creating a tokenized ad market where the user can be rewarded, weBloc provides users with transparent evaluation and compensation on the economic value of the users, and creates a link that can reflect the direct intention of the users through the weBloc protocol with In order to make a reasonable advertising distribution structure.
    Decentralized advertising ecosystemRecognize the economic value for the users who participate in the announcements, providing the structure of reward through the economy of tokens.



    Bounty program

    The project gives the opportunity to earn weBloc Tokens performing some social media tasks and doing simple steps from the bounty program explained into the following Bitcointalk Webpage here (https://bitcointalk.org/index.php?topic=5030940.0), where you can access the link in order to see what are the conditions to become an early WEB contributor and start acquiring tokens.

    For more information about the project, you can visit and read their WhitePaper available here (https://static.webloc.io/whitepaper/weBloc_whitepaper_en.pdf). You can also stay tuned in their official Telegram Channel (https://t.me/weBloc_Notice). I hope you liked the post and soon I'll send you new ones.



    Token details

    Token: WEB
    Platform: ICON
    Type: ICON
    Tokens for sale: 4,000,000,000


    Token distribution 

    2018-10-05_09-56-03.png



    Roadmap

    DateEvents
    2018.06       WhitePaper Release.
    2018.08      Pre-Sales Start. Corporate Establishment.
    2018.11      PoC : ICX Reward Application.
    2018.12      Alliance 2018 Partner open.
    2019.03      Distributing mobile application SDKs (AOS).
    2019.04      Distributing mobile application SDKs (iOS/WEB). Listing on the exchange market.
    2019.05      Opening the advertiser center. Opening the agency admin.
    2019.06      Opening the media center.
    2019.10       Extended application of advertising BM (Phase 1).
    2019.12      Opening the Alliance for partners in 2019.
    2020.05      Developing User Intention Program (Beta).
    2020.08      weBloc : opening User Intention Program.
    2020.12      Opening the Alliance for partners in 2020.



    Author Details

    Email: [email protected]

    Telegram username: @clauming

    BTT Profile: https://bitcointalk.org/index.php?action=profile;u=1870482

    ICON Wallet address: hx1188877c38085ef72d17955da54acfaba7155fc2



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