The Joy – is the first ecosystem for the consumers and providers of wellness and beauty
    treatments. Using the services of The Joy, one can book the arrival of the practitioner to
    any place (your home, your workplace or the hotel) as well as make an appointment in a
    beauty salon or spa. The Joy provides freelancers and salons with orders, while
    consumers on the other hand get high quality beauty services at a time and place that
    is suitable for them. Advertisers can place targeted offline and online advertisements,
    and companies can arrange promotional campaigns and get big data statistics within
    the platform.


    Renders on-demand wellness and beauty treatments through vetted practitioners; Functions as an aggregator of spas, hair, beauty and other salons; Provides salons and practitioners with a convenient booking system; Sells targeted offline advertising on practitioners’ uniform and vehicles; Sells advertising on The Joy social media and corporate blog; Organizes promotional campaigns for partners: distribution of samplers, gift certificates and other advertising materials through The Joy’s practitioners; Organizes master classes for practitioners, clients and salon owners; Conducts surveys among clients, providers and beauty salons, and processes results


    First-ever wellness and beauty ecosystem. Clients can book the
    arrival of a beauty practitioner at any place (home, work, hotel) or make a
    reservation at a beauty salon or spa.
    Offline and online advertising. The Joy's partners will be able to buy

    unique targeted offline advertising on T-shirts, jackets, trikes and cars of
    The Joy practitioners. In addition, they will be able to purchase online
    advertising on the corporate blog or social media of The Joy.

    Referral program. Each user of the platform can receive a referral bonus
    for getting new client, practitioner or salon to The Joy. 10% from The Joy’s
    commission fee from each order goes to referral payments to people
    that invited the client and the practitioner.

    Unique bonus program and raffle games. There is a unique bonus
    program and monthly raffle games for clients and practitioners that are
    active on the platform.

    Bounty program. The Joy offers customers a bounty program in which
    they can receive Joycoins by making a relevant post in social networks
    after the order.

    Big Data. The Joy will process and sell targeted statistical information on
    actual trends within the platform.

    Surveys. The Joy will conduct and process opinion polls among clients,
    practitioners and salons for the partners. Every participant will be
    rewarded with Joycoins. Budgets for surveys will be also paid with
    Joycoins by partner companies.

    Blockchain rating storage. By using Ethereum smart contracts all
    ratings on The Joy will be fixed in the Ethereum blockchain, which will
    be a guarantee that no one will be able to delete or edit them in the

    Booking system. Beauty salons will be provided with booking system
    where they will be able to enter bookings from other sale channels.

    Financial system. The Joy offers pracititioners and beauty salons a
    financial system to observe and analyse their business KPI’s.

    Coverage of different market segments. On The Joy platform
    everyone, from a student to a top company manager, will be able to find
    service according to their requirements and budget. There are also
    group orders, corporate orders, discount programs for families and
    students that bring additional value to the customers.

    High quality and full range of services. The Joy provides a full range of
    beauty services from massage to makeup. All our providers and beauty
    salons undergo a thorough check, including checking of certificates,
    licenses, work experience, and professional skills.

    Usability. Clients can make an order instantly without waiting for
    confirmation from a practitioner or beauty salon. The global coverage of
    The Joy platform will allow the service to be used anywhere: at home, at
    work, during business trips or while travelling.

    Automated logistics for providers. The logistics system will estimate
    the route and ETA before the beginning of an order, show parking
    possibilities in real time and save practitioners money and time, allowing
    them to carry out more orders.

    The emission of Joycoin is limited and occurs only once. Increasing the audience of users and geographical expansion of The Joy will lead to increased circulation of the token within the ecosystem by increasing the number of transactions for bonus programs, payment for services and advertising, which is an integral part of the company's business model. As a result, there will be an increase in demand for tokens from The Joy, users and advertisers, so it is much more beneficial to support the project in the early stages of project development than to acquire a token on exchanges.

    Marketing and promotion of the
    project: PR, advertising, bonus
    programs and more;

    Rent and maintenance of offices;

    Payment of licenses and commission
    fee of partners at the initial stage;

    Salaries to commercial and
    administrative personnel;

    Software development and continuous
    improvement (website, iOS apps,
    Android, Back-end development);

    Legal maintenance;


    Token Name: Joycoin
    Token Price: $0.015
    ICO Start Date: 20th of January 2019
    ICO End Date: 1st of May 2019
    (or earlier if the hardcap is reached sooner)
    Accepted currencies: ETH, BTC, LTC, BCC, $, €
    Sofcap: $2.100.000
    Hardcap: $17.400.000
    Token Supply: 2.400.000.000






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