The Joy (JOY) - ICO - YOUR MARKETPLACE OF WELLNESS AND BEAUTY
WHAT IS THE JOY?
The Joy – is the first ecosystem for the consumers and providers of wellness and beauty
treatments. Using the services of The Joy, one can book the arrival of the practitioner to
any place (your home, your workplace or the hotel) as well as make an appointment in a
beauty salon or spa. The Joy provides freelancers and salons with orders, while
consumers on the other hand get high quality beauty services at a time and place that
is suitable for them. Advertisers can place targeted offline and online advertisements,
and companies can arrange promotional campaigns and get big data statistics within
WHAT DOES THE JOY DO?
Renders on-demand wellness and beauty treatments through vetted practitioners; Functions as an aggregator of spas, hair, beauty and other salons; Provides salons and practitioners with a convenient booking system; Sells targeted offline advertising on practitioners’ uniform and vehicles; Sells advertising on The Joy social media and corporate blog; Organizes promotional campaigns for partners: distribution of samplers, gift certificates and other advertising materials through The Joy’s practitioners; Organizes master classes for practitioners, clients and salon owners; Conducts surveys among clients, providers and beauty salons, and processes results
WHAT IS UNIQUE ABOUT THE JOY?
First-ever wellness and beauty ecosystem. Clients can book the
arrival of a beauty practitioner at any place (home, work, hotel) or make a
reservation at a beauty salon or spa.
Offline and online advertising. The Joy's partners will be able to buy
unique targeted offline advertising on T-shirts, jackets, trikes and cars of
The Joy practitioners. In addition, they will be able to purchase online
advertising on the corporate blog or social media of The Joy.
Referral program. Each user of the platform can receive a referral bonus
for getting new client, practitioner or salon to The Joy. 10% from The Joy’s
commission fee from each order goes to referral payments to people
that invited the client and the practitioner.
Unique bonus program and raffle games. There is a unique bonus
program and monthly raffle games for clients and practitioners that are
active on the platform.
Bounty program. The Joy offers customers a bounty program in which
they can receive Joycoins by making a relevant post in social networks
after the order.
Big Data. The Joy will process and sell targeted statistical information on
actual trends within the platform.
Surveys. The Joy will conduct and process opinion polls among clients,
practitioners and salons for the partners. Every participant will be
rewarded with Joycoins. Budgets for surveys will be also paid with
Joycoins by partner companies.
Blockchain rating storage. By using Ethereum smart contracts all
ratings on The Joy will be fixed in the Ethereum blockchain, which will
be a guarantee that no one will be able to delete or edit them in the
Booking system. Beauty salons will be provided with booking system
where they will be able to enter bookings from other sale channels.
Financial system. The Joy offers pracititioners and beauty salons a
financial system to observe and analyse their business KPI’s.
Coverage of different market segments. On The Joy platform
everyone, from a student to a top company manager, will be able to find
service according to their requirements and budget. There are also
group orders, corporate orders, discount programs for families and
students that bring additional value to the customers.
High quality and full range of services. The Joy provides a full range of
beauty services from massage to makeup. All our providers and beauty
salons undergo a thorough check, including checking of certificates,
licenses, work experience, and professional skills.
Usability. Clients can make an order instantly without waiting for
confirmation from a practitioner or beauty salon. The global coverage of
The Joy platform will allow the service to be used anywhere: at home, at
work, during business trips or while travelling.
Automated logistics for providers. The logistics system will estimate
the route and ETA before the beginning of an order, show parking
possibilities in real time and save practitioners money and time, allowing
them to carry out more orders.
The emission of Joycoin is limited and occurs only once. Increasing the audience of users and geographical expansion of The Joy will lead to increased circulation of the token within the ecosystem by increasing the number of transactions for bonus programs, payment for services and advertising, which is an integral part of the company's business model. As a result, there will be an increase in demand for tokens from The Joy, users and advertisers, so it is much more beneficial to support the project in the early stages of project development than to acquire a token on exchanges.
MONEY WE RAISE WILL GO TO:
Marketing and promotion of the
project: PR, advertising, bonus
programs and more;
Rent and maintenance of offices;
Payment of licenses and commission
fee of partners at the initial stage;
Salaries to commercial and
Software development and continuous
improvement (website, iOS apps,
Android, Back-end development);
Token Name: Joycoin
Token Price: $0.015
ICO Start Date: 20th of January 2019
ICO End Date: 1st of May 2019
(or earlier if the hardcap is reached sooner)
Accepted currencies: ETH, BTC, LTC, BCC, $, €
Token Supply: 2.400.000.000